The AutoHero Way

Our Why

What Makes Us Tick

We’re here to protect your vision, not just plug in software.

Every business starts with a spark. A late night. A gut decision. A goal that meant something. Whether you’re a founder fighting for traction or a revenue team scaling fast, one thing’s true: you’ve put in the miles and you’ve got the scars to prove it.

That vision deserves more than a cookie-cutter CRM rollout.

AutoHero was built to protect that. To make sure the systems you build actually support your mission , not slow you down. We’ve seen too many businesses become just another name on a delivery board. Rushed through templated processes. Given mediocrity dressed up as “best practice.”

That’s not us.

We treat your business like it’s our own. We challenge. We simplify. We build with care and precision, because underneath the tech, there are real people pushing something forward.

You’ve earned more than “good enough.”
And we’re here to deliver it.

Built on Principles. Driven by Values.

No shortcuts. No tech theatre. Just practical, proven thinking.

We believe less is more, especially when it comes to CRM. Every automation, every property, every pipeline should earn its place. Not because it’s shiny. Not because someone on LinkedIn said so. But because it drives clarity, action, or results.

The AutoHero Way is about making systems that work. That means cleaner builds, better adoption, and outcomes your team can actually feel.

And underneath it all? A set of values that guide how we show up, how we work, and how we partner with you.

Our Principles

Not mottos, they’re how we work.

📦 Keep it simple. Make it scalable.
We design clean systems that grow with you. No bloat. No clutter. Just what’s needed , done well.

🗣️ Speak human, not HubSpot.
We ditch the jargon. You get clarity, confidence, and a team that knows what’s going on , and why.

🎯 Design for action, not applause.
Pretty dashboards don’t close deals. We build for function, clarity, focus, and flow.

Your success is our success, we mean that.

Our Values

What we stand for, every day, with every client.

🔍 Clarity over cleverness
If it’s not clear, it’s not helpful. We prioritise simple, smart solutions that actually get used.

🤝 Partnership over transactions
We don’t do handovers and hope. We stay close, challenge where needed, and help you win.

🧠 Curiosity fuels progress
We question defaults, explore smarter ways to work, and stay sharp so you don’t have to.

⚙️ Progress, not perfection
We move with intent. Iterate fast. Learn faster. Perfection is the enemy of momentum.

📈 Results rule
We build for outcomes, not optics. If it doesn’t move align with your goals, we don’t do it.

What our clients think?

'Steve's training style stands out. He explains complex tools and processes in a way that's easy to follow and highly practical, instilling confidence and making sure I can independently use HubSpot for our needs.'

Lee Brandie

Owner

'Our experience with Auto Hero has been excellent. Steven’s expertise and proactive support made the transition to HubSpot seamless. His onsite training ensured everyone was confident in using the system, and his quick response to any queries means we always have the support we need.'

Jake Gordon

Head of Sales